Shaping Tomorrow’s Stories: Emerging Trends in Content Development This dynamic panel explores the latest trends transforming content development in exhibitions today. From AI-driven interpretation and co-created storytelling to immersive, sensory-rich environments and community-authored narratives, panelists will share innovative approaches reshaping how museums engage audiences. The session highlights how institutions are embracing experimentation, inclusivity, and technology to deliver relevant, resonant content that meets evolving visitor expectations. Join global thought leaders as they discuss the opportunities and challenges of creating agile, future-forward content across diverse cultural contexts. This conversation will inspire new thinking around collaboration, authenticity, and the role of museums as responsive platforms for dialogue and discovery. ——————– Attendees: Tim Pethick Anik Dorion-Coupal Alec Cole Jol Martinenghi